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With several decades of experience in working with CPG and Retail companies across various analytical disciplines of category management, trade marketing, market research and business intelligence, we have the business acumen to support you.
At Insights Delivered, we are dedicated to providing expert consulting services that drive measurable results. Our mission is to empower businesses with the insights they need to thrive in a competitive landscape.
Top performing products are 15x more likely to achieve long-term market success than poor performing products, according to market research conducted by Nielsen in 2019. This highlights the importance of business intelligence and effective category management in driving product performance.
The second most common reason (35%) that startups fail is no market need according to CAKE reported in 2025. Related reasons to product include product mistimed (10%) and poor product (8%).
One of the top operational challenges according to Kaplan in 2025, is to consistently reaching customers and growing sales. This challenge grew from 53% in 2024 to 57% in 2025.
44% of small business owners have said that they do have access to the resources and expertise needed to successfully Deploy AI- Goldman Sachs, 2025